A.W. A. Plâté’s Reliquary Offering Postcard

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The first private company to sell Singhalese postcards was A. W. A. Plâté & Co. In 1890 Plâté first opened his photography studio and by 1907 he dominated the domestic postcard market, selling half a million cards that year.

As was common in many parts of the world, this card was printed in Germany, here identified with a rubber stamp. The hand written note describes the colors of the monk’s robes, suggesting this was purchased as an inexpensive photographic souvenir with no intention to mail.

Still in operation, Plâté’s photographic archives are a trove of Singhalese visual records. Can you find the partly obscured Buddha statue among the group of worshiping monks?

There is a Sleeping Buddha statue in just inside the temple doorway.

The monks pay homage to a small reliquary shrine that is dressed with flower offerings. For a discussion of Plâté’s legacy in the history of Singhalese photography, see the article by Benita Stambler here: https://tinyurl.com/sytn2mmd.


The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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Vantine’s Buddha Sandalwood Incense Tin

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An Art Deco Buddha: Ashley Vantine arrived in the newly opened port of Yokohama in 1861 looking to start an American import business. By the turn of the 20th century, A.A.Vantine & Co. had become one of the most influential importers of “Oriental” goods into the US.

First positioning itself as an authority of Japanese goods, by the 1890s Vantine’s shifted to a more eclectic mass-market approach. With a famous flagship store on Broadway in New York and a successful mail order business, Vantine’s goods circulated across the US.

By the 1910s it was becoming commonplace for more Americans to display Buddhist statuary in their homes to signify exotic taste. Vantine’s helped supply this growing market.

As the cosmetics market blossomed after WWI, Vantine’s shifted to perfumes and incense, often advertised with Buddhist imagery.

Valuable materials from the Vantine’s company are held by the Winterthur Museum Library. A mail order catalogue from 1914 is viewable here: https://tinyurl.com/4a7mhtst


The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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Hand-Colored Daibutsu Postcard Comparison

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The US postal service delivered over 900 million postcards on the eve of WWI. In Japan, that number was 1.5 billion. Despite nearly doubling the total number of cards mailed, many Japanese picture postcards were also rather unique – they were individually hand painted.

As far as we can tell, a template card was painted by a specialist before it was sent out with dozens of plain cards to colorists, many of whom were women. At times you can find more notable coloring discrepancies between paired images.

Note the differences in the boy’s garments, the open umbrella, the obi-sash, and stone pedestal in the background. It is also possible to see how the washes of color line up imperfectly with the collotype print in black ink.

Due to the temple landscaping around the Kamakura Daibutsu, we know this photograph was likely taken between 1903 and 1910. According to the postal mark, the stamp was cancelled on October 15, 1912 (Taisho 1) and mailed to the United States (thus requiring a 4 sen stamp). We also have a rare publisher’s mark along the edge: James Eades & Co., Yokohama, Japan.

The Kamakura Daibustu was among the most popular tourist destinations in Japan and countless images of the bronze statue were sent as postcards around the world in the early 20th century.


The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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Argosy’s Jungle Justice Pulp Magazine Cover

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Pulp Fiction Buddhas: When editor Frank Munsey switched to inexpensive wood pulp paper in 1896, his publication, Argosy, was the first of what came to be known as pulp magazines. With over 150 publications in press by the 1930s, cover art was a critical driver for sales.

Argosy often featured episodic action and adventure stories, here starring Gillian Hazeltine as a crime solving lawyer in Jungle Justice. The cover of Paul Stahr vividly portrays the tropical setting and captures the tension between the hero and villain.

A closer look reveals a mélange of visual “Oriental” tropes: a grotesque Tibetan-style idol, a Japanese torii gate as shrine backdrop, and a turbaned menace hiding in the shadows.

The text is equally stereotypical, noting the location as “the Orient” (we are later informed its Saigon) and the villain as the “devil worshiper,” the Sultan of Senang.

The idol’s face, likely intended to signal the Sultan’s devil worship, resembles a Tibetan Buddhist cham dance mask. Various issues from Argosy, including Jungle Justice, can be read here: https://www.pulpmagazines.org/the-argosy/.


The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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World in Boston Missionary Expo Buddhism Postcard

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A Buddhist Object Lesson: Buddhist material culture was critical to the first US missionary exposition in 1911. Called The World In Boston, religious artifacts were employed to help give visitors a realistic glimpse into international missionary life.

An estimated 400,000 people visited the exposition where “Buddhism” comprised a modest court in the Hall of Religions. In contrast to conventional museum exhibits, a single Burmese Buddhist statue was housed in a small building resembling a typical Southeast Asian temple.

Inexpensive halftone printing allowed photographs to be reprinted as picture postcards, a very popular medium of the era. The image on the front bears only a loose resemblance to real Burmese temples found on postcards published by Philipp Klier and D.A. Ahuja.

On-site docents ensured religious icons were understood as props within a missionary narrative of attempting to save debased heathens. The American Baptist Mission in Burma provided some of the objects on display at The World in Boston, possibly even this enshrined Buddha.

For further exploration of the artifacts on display at the 1911 missionary exhibition, see Hasinoff, Erin L. Faith in Objects American Missionary Expositions in the Early Twentieth Century. New York: Palgrave Macmillan, 2011.


The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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Keystone’s Nara Kokūzō Stereoview

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3D Kokūzō 虛空: In the early 20th century, Keystone View Company emerged as a premier publisher of stereoviews with several tens-of-thousands of images in their catalogue. Around 1901, Keystone issued its first views of Japan, including a run of 23 odd-lot stereoviews.

Among their 1901 offerings, a 1/4 were stereo-photographs of religious sites or objects; this includes two views of Buddhist statues. At this time, other companies started offering special Japan box sets and following the Russo-Japanese War Japan sets became far more popular.

The card here depicts the Daibutsu Hall of Tōdai-ji in Nara. Curiously, it does not show the main figure for which the hall is named, the Nara Daibutsu. This icon is Kokūzō Bosatsu, otherwise known as Ākāśagarbha Bodhisattva (Keystone simply labelled it as a “god.”)

Part of Keystone’s commercial success was selling stereoviews to schools across the US. To view part of their early selection of Japan views, see the digitized collection at the Library of Congress, viewable here https://tinyurl.com/bdewbmva.


The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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The Cheat (1923) Production Photograph

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A Lost Film: The remake of The Cheat in 1923 starred Pola Negri in her second American film; she gave rise to the cinematic femme fatale. As with many silent films of the era, The Cheat is considered lost and theatrical stills are some of the only pictorial documents remaining.

Theatrical stills – shot since the advent of feature films in the 1910s – are simply production photographs. Over the last century they have become highly collected artifacts, here we can see where the photo was affixed to an album page.

The image here shows Charles de Rochefort playing a cunning art dealer masquerading as an East Indian Prince. The set design uses a multi-arm statue to underscore his foreign, and potentially nefarious, identity.

Looking closely at the statue, is does not appear to be a studio-made prop. The features and style suggest an authentic East Asian icon.

The richly brocaded costuming hints at the character’s royal pedigree, while his posture of reverence reveals his non-Christian religious allegiance.

A similar icon was photographed by German photographer Hedda Morrison in China between 1933–1946. It is viewable through Bristol’s Visualizing China project here: https://hpcbristol.net/visual/Hv08-085


The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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American Express Daibutsu Advertisement

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After the opening of the Panama Canal and the end of WWI, the first around-the-world commercial cruise was chartered by the American Express Company in late 1922. The following summer of 1923, American Express began advertising for its next cruise using the Great Buddha of Kamakura.

The success of the inaugural cruise is celebrated in the advertising copy. It notes how the journey is “luxuriously comfortable, wholly delightful, and easily obtainable.” The brief itinerary lists the major ports to be visited, including a long 13 day stay in Japan.

The most conspicuous element is the large cropped photo of the “sacred idol of Japan” – the Kamakura Daibutsu. Notably, the photo depicts the inaugural cruise passengers positioned in front, looking directly at the camera lens.

Unfortunately, the Great Kantō earthquake struck in September 1923, damaging the Daibutsu. The Second American Express Cruise Round the World continued, however, leaving New York in November 1923 and returning in March 1924.


The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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Baron Raimund von Stillfried’s Daibutsu Carte de visite

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Early Photographic Souvenirs: When Baron Raimund von Stillfried (1839–1911) opened his Yokohama studio in 1871, globe-trotting was becoming the rage among wealthy elite. This phenomenon was reflected in Jules Verne’s Around the World in 80 Days, published in 1873.

A decade earlier, the small format carte-de-visite had emerged as one of the most popular products of commercial photography studios. Originally used as inexpensive family portraits carried in jacket pockets, they soon turned into common tourist souvenirs.

The 19th century globe-trotting circuit included port in Yokohama, the first landfall as you came west across the Pacific. Stillfried’s souvenir photo bears a handwritten note:
This is Diaboots
The Japanese God
what they worship
he is a big size

“Diaboots” refers to Daibutsu.

Stillfried became well known for his Japanese landscapes, a genre that was also popular among foreign globe-trotters.He would carefully frame Japanese people into his shots to underscore elements of foreignness.

Stillfried also published larger format prints bound into albums. An early exemplar from 1872, titled Views and Costumes of Japan, is held by the Metropolitan Museum of Art, viewable here: https://tinyurl.com/yuuf52u9.



The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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Korea’s Eunjin Mireuk Postcard

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Colonized Korean Landscapes: This statue, known as Eunjin Mireuk 恩津彌勒, is on the grounds of Gwanchoksa Temple in South Korea. At just over 18 meters (60 feet), it is the tallest Buddhist statue in Korea.

During the Korean colonial period (1910–1945) postcards were made by various Japanese entities. One of the largest private publishers was Taishō Shashin Kōgeisho, headquartered in Wakayama (see logo in stamp box). The design tells us this card was printed between 1933 and 1945.

Hyung Gu Lynn has argued that images of Japan’s colonies were often depicted as backwards or in stasis. This included depicting rural villages and ancient historical locations. Does this Japanese postcard fit into this discourse?

The name “Mireuk” points to the bodhisattva Maitreya. The hands on this statue, however, are suggestive of an East Asian Guanyin. The Eunjin Mireuk is example of early Goryeo era (918–1392) sculpture and reflects an unusual regional style.

A photo was taken of this statue by US navy officer George Clayton Foulk in the mid-1880s. It has been digitized by the Library of Congress and can be viewed here: https://tinyurl.com/bdh7pwvc.


The Buddhas in the West Material Archive is a digital scholarship project that catalogues artifacts depicting Buddhist material culture for Western audiences. It’s comprised of prints, photos, and an assortment of ephemera and other objects. For a brief introduction to this archive, visit the main Buddhas in the West project page.


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